Telekom Malaysia’s mobility services unit, Packet One Networks recently revealed its new brand name, webe. The services for the new brand will be launched by the middle of this year.
“P1 is no more. P1 is now webe. We are currently in the final stage on user testing (for mobile network services), and we will be launching it very soon,” webe chief executive officer CC Puan said at the launch of webe community, as per The Star Online.
“This isn’t just a name change, we have completely renewed our philosophy and approach to business. In terms of business, in line with TM’s aspiration of becoming Malaysia’s convergence champion, webe will become TM group’s centre of excellence for mobility. webe’s brand philosophy – ‘start here. go anywhere’ exemplifies the diversity of ways communities can come together to make things happen, for a better Malaysia. This is why, instead of introducing plans and services, we are starting with the launch of webe community. This is our commitment to being a community-driven brand; we’re creating a platform that enables Malaysians to collaborate, co-create and make things happen,” Puan said, adding that the webe community was similar to crowdfunding except that consumers would not need to contribute money just community’s support to get it moving,” reports The Star Online.
Webe is focusing on the rollout of 4G services in the country. The company is in the process of upgrading its network for the same.